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19. September 2008:

Make Money Selling Ebooks Online

Make Money Selling ebooks Online - Guest Post/Article By Joshua Spaulding

Can you make money selling ebooks online? You might be thinking about all the ebooks that are being sold on eBay for less than a dollar, and wonder if you can compete with those people who have been selling for a long time.

The answer is yes, but you might need to have a different plan of action. How many ebooks have you bought that you have rights to? Maybe some were bought to teach you different areas of your business but if you have rights, then you can also sell them online.

You might have many $7 script books and products and decide to focus your site on all of these. You will not be building your list this way, but you will be getting 100% commission for selling them.

You should then put together some killer packages which have relevant products for a great price. Look at what you have and how you can add many bonuses to these products.

If you can write your own ebooks then you will be able to decide which rights you are giving on them and then price them accordingly.

You should then decide how you are going to sell these ebooks that you own or have written. If you have some books which are PLR then you should be looking at rewriting them. You might have a sales page with them which you can use to sell your new ebooks.

If you have no idea where to start then you should consider buying some cheap PLR’s and then to start to use them. You will never make any money from selling ebooks if you only leave them on your hard disk. If you do nothing with them, then you will make no money it is as simple as that.

(Visit my store for a full list of PLR resources available for beginners and more experienced users).

It will take time to get your products together, but don’t wait until you have them all sorted, aim to add a new product each week or month. If you have been buying lots of ebooks with rights then you might feel overwhelmed at the task ahead of you. Sort out your ebooks into categories and then see how you can use them together to produce a killer ebook on the subject. Start by using one book at a time, and then set a short time each week to add another book.

You can also package up the products you own and sell them as value for money bundles and offering them as one time offers using a script such as OTO Page Generator 

Take it slowly and see what you can learn and then see how you can start to make money selling ebooks.

To learn more about how I Make Money Online with Ebooks and much more visit http://ez-onlinemoney.com/blog/ my Make Money Blog, where I share all of my money making ideas!!

Article Source: Ezine Articles Expert Joshua Spaulding
Make Money Selling Ebooks Online



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caymanhost  Earning Money Online  10 Comments  No Trackbacks
17. September 2008:

Wise Use Of Article Directories | Tips For Authors and Publishers

Article marketing is still an effective means of promoting yourself and your sites online and from a publisher's point of view, the huge number of free articles available with reprint rights can be a boon to you as a blogger or webmaster.

If you are a blogger you will sometimes come up against that brick wall known as "writer's block" and this can be a good time to resort to your favourite article directory for some much needed content. 

Due to my current circumstances I have queued several articles from article directories to be published both on this blog and over at my web hosting directory over the next few weeks. This takes away the time pressures and ensures that my sites do not stagnate too terribly while I am dealing with my real life :-)

The problem is often finding articles good enough to publish because there is a lot of very poorly written dross out there to wade through and the last thing you want to do is tarnish your reputation or that of your site by posting poorly written articles or horribly inaccurate information. Even some of the better known directories are not averse to publishing rubbish, so it is up to you to find the gold amongst the rubble. My own free article directory, although small, is tightly edited so the quality issue shouldn't be too much of a problem if you can find something on a relevant topic for your needs. I tend to gravitate towards the article directories listed here. 

Once you have found some good articles, be sure to follow the terms of the directory you have pulled them from - usually meaning that you must leave all author credits and live hyperlinks intact, exactly as the original author intended. This is a small price to pay for the use of someone else's work.

The duplicate content issue should not be something to worry too much about. Publishing articles on your own site from article directories is not going to cause you any issues or difficulties, if you are selective and use them alongside your own original content. 

As an author or writer of articles, either as a beginner or more established author, there is plenty of information out there to help you make the most of your article marketing efforts. Again, some of the information is onerous and not neccessarily accurate, but there are some good guides out there, both free and commercially available to help you with writing and submitting your work to best effect. You can grab a copy of my free article marketing report and also pick through a selection of article marketing tools and software here at my digital info pages.

In short, don't be afraid to syndicate a few third parties on your blog - give them credit for the work and everybody stays happy. They garner links and you get good information, often on subjects that you want to write about but on which your own knowledge may be a little lacking and you keep providing your readers and subscribers with things they want to read about.



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12. September 2008:

Moving From NucleusCMS To Wordpress

The move from Nucleus CMS to Wordpress has been something that I have been considering for some time now for this blog. It was pointed out to me the other day that the authority for the CaymanHost blog has remained unchanged for some time and I really think I need to make some big changes.

One of the biggest drawbacks of Nucleus CMS as a blogging platform as far as I'm concerned is the relative lack of proffessional blog themes and plugins available when compared to the Wordpress world. The look of my blog has plagued me for some time even though functionality has been OK but there is huge room for improvement in both areas.

The process of moving across to Wordpress involves a lot of work and many technical issues I don't feel comfortable with and despite a lot of online research it's something I'm going to need help with. There are scripts available but having read of the complications encountered by many people far more able than myself, I have concluded that I do not really posess the required knowledge and skills to accomplish a switch by myself.

The plan is to initiate the move and then commission a Wordpress theme designer to give my blog a far more professional look. To this end, I am on the look out for someone with the knowledge and experience to help with all the technical issues that I will be facing. My primary concerns are:-

1) Retaining all existing posts comments and permalinks

2) Retaining RSS feed and subscribers

3) Maintaining image files 

There are of course many more aspects of the move that I probably haven't even thought of.

If anyone has any suggestions, names, contacts of anyone who they think may be able to offer help and advice on this, I would really appreciate it if you could leave them in the comments field. If you have dealt with a Wordpress theme designer you can recommend, again, please leave the details here for me.

I am still a way off of commiting to the move due to my current displacement from home but the more information I can gather now the better.

So, Nucleus experts, Wordpress experts and bloggers with recommendations for services, please leave your comments or feel free to contact me via my helpdesk (top right hand corner of the page). 



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caymanhost  Blogging  3 Comments  No Trackbacks
06. September 2008:

Clickaudit and Firefox Problems - Forgery Phishing Warnings

This is just a very quick post to let users of either/or Clickaudit and Firefox that the ad tracking service is currently experiencing problems with the latest version of the browser.

Unfortunately, Clickaudit links are being displayed as "possible web forgery" and instruct web surfers that the site may be a phishing site. Users can choose to ignore the warning but let's face it, who would? This will be causing difficulties for all Clickaudit users and could be very damaging to advertising and reputation - if you got a mail from a list and thought it was an attempt to scam you, how would you feel?

This has been mentioned on a couple of forums including the NetMarketing Forum and apparently Clickaudit support have been notified - in the meantime, use another method to track your links. Hopefully the ad tracking service will come up with a solution very quickly.

Thanks to Josh Spaulding for the heads up.



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02. September 2008:

Internet Marketing Giveaways - Do They Produce Quality Leads?

I recently received a Tweet in Twitter from my good online friend and top marketer Josh Spaulding regarding the effectiveness of giveaway events and it prompted me to do some thinking. Josh's concern was that from a listbuilding perspective, are the leads generated through giveaways really worth much in view of the fact that lots of other marketers will be getting the lead too?

I think this is a very valid point and felt that I should give it some thought and address it as best I can. 

If you are not familiar with the concept you can read my post on Internet Marketing Giveaway Events here. 

The question Josh poses relates to the likely responsiveness of leads collected through these giveaways. Because those who sign up to giveaway events are likely to download a multitude of free gifts and opt-in to a high number of lists, just how likely are they to be interested in your email messages? Here are my thoughts and experiences on this aspect:

1) It is true that many people will sign up to get the free gift and immediately unsubscribe.

2) It is also true that many people will use a "dump" address to subscribe and will never read any of your subsequent communications.

3) Many opt-in leads will unsubscribe due to being bombarded by aggressive marketing from other giveaway contributors immediately after signing up!

4) On the plus side not all members will download everything just because it's free - some are far more discerning and may only want one or two of the freebies on offer. They are perhaps a ittle wiser and more wary of ending up on a myriad of lists.

5) People who want free things are very often not looking to buy anything online at all, ever. They are therefore not the greatest of prospects for a marketer it's true.

So, some of that that doesn't sound so great, and would definitely support the contention that many of the leads you might generate will be of very poor quality. As to whether this makes them a waste of your time depends on a variety of things......

Let's assume that you are only just starting out with your list building ventures....you need leads, you need people to opt-in whether you are planning to use those leads as newsletter subscribers, blog readers or just as an avenue for future sales pitches. You need to think carefully about how you use your list in any case, but let's assume you are just hoping to make some product sales and are only really interested in the money! However you gather leads, this approach is invariably a mistake and will see people leaving your list in droves - there are just too many marketers sending sales letters out on a daily basis. Nobody likes that kind of thing. I know I don't. Unfortunately, these types of marketers are predominant in giveaway events.

So, using your list wisely is as important, if not more important, than gathering your opt-in subscribers in the first place.

So, considering all the above, are Josh's concerns valid? Sure they are. If you are going to use giveaway events to help build your list, you are going to have to accept all of the aforementioned downsides. If you already have a large list (meaning in the thousands) the benefits of participating in giveaway events may not be worth your time...then again, you do still stand to grow your list even further and spread your name and reputation to a wider audience.

Giveaways do have other benefits of course. If you are giving away a viral ebook for example, the more hands you put it into has to be a good thing. Even if the subscribers turn out to be a bust, you have at least given away a viral product to one more person - if that product has giveaway rights included, you have also enabled others to spread your handiwork to an even wider audience.

Because people have to opt-in to your list to get their free product, you can also take the opportunity to make them one time offers at the point of sign up. This may not be as effective as some people claim, but it is another opportunity to make sales or to send people to your blogs and websites that they may otherwise never have seen. It's all traffic and reasonably targeted if you do it right - don't offer people a free marketing ebook and then send them to your Amazon affiliate link trying to sell them a lawnmower.

Another point is that just because someone signs up to a giveaway does not neccessarily mean that they will download every single product on the site. You may not always therefore be competing with tens or hundreds of other marketers for their attention. The relevance of your gift is important. Giving away an Adwords manual and then trying to market and sell completely unrelated things as soon as you have snared an email address is another recipe for disaster. Remember what your subscribers signed up for and try to tailor your future messages to your audience's interests as much as possible.  

The idea of giveways, like so much online, is a numbers game. The opt-in leads you generate will certainly not all be of the highest quality, but there will be others who will allow you the chance to communicate with them. If you refrain from sending stupid numbers of sales emails as soon as those folks have signed up, otherwise you will soon put them off. However, if you prove yourself competent and different to the herd, you will win some more loyal subscribers and have the chance to win their trust and interest in what you have to say. This is something that Josh himself is very good at, using his list wisely and invariably sending out information and updates as opposed to making every message an offer to buy something. He will for example notify his list members of his latest blog post - the effectiveness of this can be seen by the high comment activity his blog generates. People like being on his list because he provides quality information.

Considering all the above points, your decision to allocate your own time or efforts might hopefully be made a little easier. I have generated a good number of leads using these methods and will freely admit that the "quality" of those leads can be very patchy. However, they have helped me to grow my list more quickly than might otherwise have been possible and I plan to continue with them for the time being.

Some Giveaway events are far more productive than others and new ideas are being tried all the time - a good example being sites like Profit Work From Home and AutoPilot Cash Streams who have tried to add additional income generating facets to the traditional giveaway event idea and provide a little more value to their membership base. 

Most giveaways are run by marketers and populated by marketers or those wishing to learn how to become effective internet marketers, so like so much internet marketing it's a very incestuous nest to be in :-) However, if you are looking for subscribers outside of the IM arena, you might still have some luck, if you offer the right free product to the right people, or can find more specialist giveaway events. As more and more people open up giveaways, the quality inevitably suffers and some events have been a dead loss in terms of traffic and new subscribers. However, if you can find a good one or two you can maybe add a good number of new opt-ins in a matter of weeks. I think that even if only 10% of them turn out to be keepers it's been worth it. Just don't believe the hyped up claims of thousands of new people joining your list overnight because that is extremely unlikely to happen nowadays.

I hope this post will be useful to some of you and that Josh won't mind being quoted as the catalyst of my reasoning for writing it, as it was a very fair point that I thought I should try to answer. I'll also recommend that you drop by his blog, grab up the free products he is offering there and give his list a try for a while. Failing that you can also follow Josh Spaulding on Twitter. 



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caymanhost  Email Marketing & Listbuilding  2 Comments  1 Trackback